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Details for:
Marketing communications:
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Marketing communications: principles and practice /
by Philip J. Kitchen
By:
Kitchen, Philip J
Material type:
Text
Language:
English
Publication details:
London :
International Thomson Business Press,
1999
ISBN:
1861521960
Subject(s):
Marketing
|
Marketing Communication
DDC classification:
658.802
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658.802 HUG
Marketing communications:
658.802 HUL
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658.802 JON
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658.802 KIT
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658.802 MCD
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658.802 MUL
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