| 000 | 00770nam a22002297a 4500 | ||
|---|---|---|---|
| 999 |
_c304170 _d304170 |
||
| 008 | 180417b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9789385724244 | ||
| 082 | 0 | 0 |
_a658.8 _222 |
| 084 |
_2CC _aX:8 Q5 |
||
| 100 | 1 | _aTrout, Jack. | |
| 245 | 1 | 0 |
_aDifferentiate or die : _bsurvival in our era of killer competition / _cJack Trout and Steve Rivkin. |
| 250 | _a2nd Ed. | ||
| 260 |
_aChennai : _bWestland ltd, _c2015. |
||
| 650 | 0 |
_aAdvertising _xBrand name products. |
|
| 650 | 0 | _aBrand name products. | |
| 650 | 0 | _aCompetition. | |
| 700 | 1 |
_aRivkin, Steve _eAuthor |
|
| 942 | _cBK | ||
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||